HARP-PS x Icon City: Building the Media Backbone for Public Health in Palm Springs

A Case Study in Multi-Year Production, Livestreaming, and Legacy Capture (2023–2025) 🧠 The Challenge As public health efforts evolve in the digital age, organizations like HARP-PS need more than just medical outreach — they need infrastructure for storytelling, visibility, and accessibility. Whether convening long-term survivors or women navigating HIV stigma, HARP-PS events are powerful moments that demand intentional amplification. From 2023 to 2025, Icon City Entertainment served as HARP-PS’s trusted partner in A/V, livestreaming, and event capture , ensuring that every story, panel, and speaker was heard, seen, and preserved. 🎯 Partnership Objectives Technical Goal: Provide seamless, reliable A/V and livestream services across all major HARP events. Narrative Goal: Elevate community voices through high-quality video capture and post-production. Strategic Goal: Create a repeatable, professional media framework for public health storytelling. 🛠 Icon City’s Role Across eight major activations , Icon City provided full-spectrum production services: 🔴 World AIDS Day (3 Events: 2023–2025) Live event A/V support, stage management, and real-time issue handling Livestreaming across digital platforms, increasing reach to home-bound or immunocompromised attendees Video recaps and highlight reels for stakeholder reporting and community archiving 🟣 HARP Women’s Conference (2 Events) Complete A/V management and livestream coordination Onsite video capture for later use in promo, grants, and social impact storytelling Uplifted intimate, vulnerable conversations with respectful production standards 🟢 Positively Aging Annual Gathering (3 Events) A/V, livestream, and multi-angle recording of panels, speakers, and audience moments Support for celebrating long-term survivors with dignity and professionalism Archival footage delivered to HARP for ongoing use in grant and donor engagement 📊 Outcomes & Metrics 8 major events executed with Icon City as lead production partner 100% livestream uptime across all platforms 10+ edited video assets delivered for recap, grants, and public sharing Improved visibility for HARP and its partners (including CIRM, City of Hope, Palm Springs Art Museum) ✍🏽 What We Learned Win: Multi-year partnerships allow for deeper integration, smoother execution, and mission alignment. Lesson: Livestreaming isn’t just tech — it’s access, especially for aging, disabled, or immunocompromised community members. Question: How can we standardize this infrastructure model for other frontline orgs across health justice sectors? 💡 Tied to the Icon City Theses This collaboration reinforces a central belief: “Media is Infrastructure — especially in movements centered on survival.” By embedding ourselves within HARP-PS’s most powerful programming, we ensured that the stories of survivors, advocates, and health leaders didn’t disappear when the mic turned off — they were captured, shared, and preserved. 🔗 What’s Next Icon City remains committed to cultural production that supports community care, public health, and narrative repair. 📩 Need event capture or livestream support? Partner With Icon City