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#FunnyMoneyRock / #FunnyMoneyLive x Icon City: Elevating Queer Culture Through Entertainment Media

A Case Study in Branded Storytelling, Live Performance, and Digital Community Building (2019-2021*) ๐Ÿง  The Project Launched pre-pandemic, #FunnyMoneyRock and its live counterpart #FunnyMoneyLive were bold, branded content series developed and fully funded by Icon City Entertainment to spotlight the intersection of queer culture, music, comedy, and economic empowerment . Created as a dual-format project โ€” a live podcast series and a live music showcase โ€” the initiative provided a platform for emerging LGBTQ+ artists , while fostering conversations about identity, creativity, and self-sufficiency within marginalized communities. ๐ŸŽฏ Objectives Provide visibility and performance space for Black and Brown queer artists Position Icon City as a cultural tastemaker and content innovator Create media content that both entertains and informs on issues like creative economics, digital monetization, and wellness in entertainment ๐Ÿ›  Key Deliverables ๐ŸŽ™๏ธ #FunnyMoneyRock (Podcast Series) Hosted and produced numerous podcast episodes featuring LGBTQ+ creators, comedians, and change-makers Covered topics ranging from gig economy survival to artistry in the age of social media Built community through humor, honesty, and visibility ๐ŸŽถ #FunnyMoneyLive (Live Showcase) Produced one high-energy showcase event featuring emerging queer musicians and performers Offered stage time, digital marketing, and A/V support to talent that is often underrepresented in mainstream lineups Served as a prototype for intersectional, community-first nightlife production ๐Ÿ“Š Results Delivered original LGBTQ+ cultural content at a time when queer visibility in media was still underfunded Fostered audience engagement across Icon Cityโ€™s digital and live platforms Laid the creative and strategic foundation for what is now IconCityNews.com , the media publishing arm of Icon City ๐Ÿ’ก Why It Matters โ€œWe didnโ€™t wait for platforms to include us โ€” we built our own.โ€ #FunnyMoneyRock represents Icon Cityโ€™s commitment to not just talking about representation , but producing it โ€” through live content, artist empowerment, and Black queer media ownership. ๐Ÿงญ Whatโ€™s Next The project was placed on hiatus during the COVID-19 pandemic and has since been folded into the broader editorial and cultural mission of IconCityNews.com , where new formats of community-centered storytelling are now thriving. ๐Ÿ”— Book Icon City for Cultural Strategy or Event Production ๐Ÿ“ฉ Exploring Synergy with Icon City ๐ŸŒˆ Explore more content at IconCityNews.com ๐ŸŽค Support queer artists and media via Icons Rising

A Case Study in Branded Storytelling, Live Performance, and Digital Community Building (2019-2021*)

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