HARP-PS x Icon City: Building the Media Backbone for Public Health in Palm Springs
- C. Aigner Ellis
- Oct 28
- 2 min read
A Case Study in Multi-Year Production, Livestreaming, and Legacy Capture (2023–2025)
🧠 The Challenge
As public health efforts evolve in the digital age, organizations like HARP-PS need more than just medical outreach — they need infrastructure for storytelling, visibility, and accessibility. Whether convening long-term survivors or women navigating HIV stigma, HARP-PS events are powerful moments that demand intentional amplification.
From 2023 to 2025, Icon City Entertainment served as HARP-PS’s trusted partner in A/V, livestreaming, and event capture, ensuring that every story, panel, and speaker was heard, seen, and preserved.
🎯 Partnership Objectives
Technical Goal: Provide seamless, reliable A/V and livestream services across all major HARP events.
Narrative Goal: Elevate community voices through high-quality video capture and post-production.
Strategic Goal: Create a repeatable, professional media framework for public health storytelling.
🛠 Icon City’s Role
Across eight major activations, Icon City provided full-spectrum production services:
🔴 World AIDS Day (3 Events: 2023–2025)
Live event A/V support, stage management, and real-time issue handling
Livestreaming across digital platforms, increasing reach to home-bound or immunocompromised attendees
Video recaps and highlight reels for stakeholder reporting and community archiving
🟣 HARP Women’s Conference (2 Events)
Complete A/V management and livestream coordination
Onsite video capture for later use in promo, grants, and social impact storytelling
Uplifted intimate, vulnerable conversations with respectful production standards
🟢 Positively Aging Annual Gathering (3 Events)
A/V, livestream, and multi-angle recording of panels, speakers, and audience moments
Support for celebrating long-term survivors with dignity and professionalism
Archival footage delivered to HARP for ongoing use in grant and donor engagement
📊 Outcomes & Metrics
8 major events executed with Icon City as lead production partner
100% livestream uptime across all platforms
10+ edited video assets delivered for recap, grants, and public sharing
Improved visibility for HARP and its partners (including CIRM, City of Hope, Palm Springs Art Museum)
✍🏽 What We Learned
Win: Multi-year partnerships allow for deeper integration, smoother execution, and mission alignment.
Lesson: Livestreaming isn’t just tech — it’s access, especially for aging, disabled, or immunocompromised community members.
Question: How can we standardize this infrastructure model for other frontline orgs across health justice sectors?
💡 Tied to the Icon City Theses
This collaboration reinforces a central belief:
“Media is Infrastructure — especially in movements centered on survival.”
By embedding ourselves within HARP-PS’s most powerful programming, we ensured that the stories of survivors, advocates, and health leaders didn’t disappear when the mic turned off — they were captured, shared, and preserved.
🔗 What’s Next
Icon City remains committed to cultural production that supports community care, public health, and narrative repair.
📩 Need event capture or livestream support? Partner With Icon City
Comments